Kraftshala
Kraftshala makes India’s most loved marketing & sales training programs with an Advocacy Score of 95%. We believe that education becomes a lot more fruitful, and a lot more fun, when you get kickass practitioners, the real experts, to train emerging talent. Our programs are built on frameworks and examples from the best in the industry and they are consistently updated with the latest, cutting-edge tools & learnings from the field.
Spirit of Company
We believe that education becomes a lot more fruitful, and a lot more fun, when you get kickass practitioners, the real experts, to train emerging talent.
Journey
- 2017
We began our journey by offering an online program in marketing to current B School students, starting with the top 12 campuses (IIMs/ ISB/ XLRI etc). - 2018
Expanded to 50 B-School campuses and 3 programs (Brand Building, Digital Brand Building and Sales Leadership) of 8-11 weeks each. - 2019
The second audience we created a program for was working professionals, called Professional Brand Management in the Digital Age (PBM) taken up by early stage managers to accelerate their marketing careers - 2020
In late 2020, we launched a digital marketing program called The Marketing Launchpad for entry-level roles. This is a 20-week program where students train full-time (10am-8pm) and pay the fees only once they get a job with min. 4.5 L CTC